Topic: Content Strategy

Content Strategy comes up in 3 chapters across 3 episodes of The Higherside Chats Free Show, from May 2021 to January 2026.

May 2021 January 2026

Related topics

An Update On The Future Of THC
• 3:17 - 5:33

An Update On The Future Of THC

Higherside Chats Format Pivot and Content Strategy

A new content structure for The Higherside Chats replaces the rigid five-interview monthly quota with a flexible goal of five free and five paid hours of material. This change addresses the difficulty of booking guests for two-hour slots when most researchers now prefer one-hour appearances on multiple shows. The host plans to introduce "book reports" on significant works where authors are unavailable or deceased, allowing for more creative control and consistent delivery to Plus subscribers.

Professor Jiang Xueqin | Sabbatai Zevi, Jacob Frank, & The Secret Faith Of Power
• 1:08:05 - 1:12:15

Professor Jiang Xueqin | Sabbatai Zevi, Jacob Frank, & The Secret Faith Of Power

Higher Side Chats Plus and Future Content Changes

Greg Carlwood promotes the "Plus" version of the show, mentioning exclusive topics like the future of global power and the deep state's reaction to Donald Trump. He announces a shift in his content strategy for the upcoming year, moving away from a strict five-interview-per-month format to include solo shows, presentations, and book reports. This change is intended to provide more flexibility and allow for deeper dives into specific subjects.

Joint Session Bonus Show | Healing, Brown Greys, & Brown’s Gas
• 2:06 - 4:33

Joint Session Bonus Show | Healing, Brown Greys, & Brown’s Gas

RSS Feed Restructuring and Free Listener Placeholder Strategy

A change in the RSS feed structure addresses organizational issues in the podcast archive and technical glitches on the website where free listeners encountered empty audio players. A new placeholder system now occupies the Joint Session slot on the free feed to maintain alignment across platforms. This strategy serves as a reminder of the additional hour of content available in the second half of interviews, which is typically hidden from free listeners to maintain a seamless listening experience.