• 7:15 - 11:31
Sofia Smallstorm | Blood Guac, The Archonic Underworld, & Fortifying Our Divinity
Haas Avocado History, Rudolf Haas and California Horticulture
The modern avocado industry traces its origins to Rudolf Haas, a Pasadena post office worker who patented the Haas variety in 1935. Following a period where California developers struggled to sell land using citrus as a gimmick, Haas invested his savings into avocado trees and developed a superior hybrid through horticultural grafting. This specific variety, known for its fatty texture and tough skin, eventually became the dominant commercial avocado worldwide.